Our story

About Creative

Launched in early 2020 — a tumultuous moment of converging public crises — Camino Creative is a team of designers, researchers, writers, editors and multidisciplinary artists that bolster Camino PR’s decades of communications expertise.

Our team supports Camino PR’s broad range of clients, all of whom are committed to making the world a better place. This includes organizations and individuals working on expanding reproductive health care, protecting LGBTQIA+ rights, strengthening workers’ rights and advancing climate solutions. We believe in and practice Camino PR’s guiding motto: It’s About People. 

We work and collaborate above Madison Square Park in New York City’s bustling Flatiron neighborhood; alongside our resident office chihuahua, Eva.


Antonio Machado

Camino gets its name from a poem by Antonio Machado, called Caminante, no hay camino.

Caminante, son tus huellas

Traveler, your footprints

el camino y nada más;

are the only road, nothing else.

Caminante, no hay camino,

Traveler, there is no road;

se hace camino al andar.

you make your own path as you walk.

Al andar se hace el camino,

As you walk, you make your own road,

y al volver la vista atrás,

and when you look back

se ve la senda que nunca

you see the path

se ha de volver a pisar.

you will never travel again.

Caminante, no hay camino

Traveler, there is no road;

sino estelas en la mar.

only a ship's wake on the sea

An illustration of Globelia wearing a lighthouse keeper's clothes.